Social Media Strategy from Brands across MENA and the world!
6 AM on Cairo’s ring road, while having the best coffee in town at On the Run, my friend and I decided to figure out what would it need to start a new startup. So we decided to pretend we’re about to start a new start up. Continue reading “Startups essential tools to manage a business”
As a startup founder you might be spending most of your time preparing to meet with decision makers of other companies trying to sell them your product or service. Part of the preparing can actually be showing off you services to the person you’re meeting next week for example. Continue reading “How Social Media Targeting can help Startups Secure a deal”
With every meeting i have with either an advertising agency or direct clients, this question pops up “How do we win over our competition?”. It’s no secret that the competition is getting tougher by the minute, weather you’re a telecom company, car dealer or even a food blogger. To be honest, there is no one straight answer for this question, but, as a digital marketer, I’ve recently been trying to come up with ways and strategies to help brands (especially those who are late in the game) to find unusual ways to win over their competition in the advertising / audiences reach area. Continue reading “4 Social Strategies to gain on your competition”
Twitter is the most dynamic, live and conversational social media platform, we’ve prepared 5 more ways to get your even better results when running a campaign on Twitter. Continue reading “5 Hacks Can Improve Your Twitter Advertising Strategy”
During one of the training I was giving in Dubai, the audiences were group of Social Media managers and content crafters, the session was about DR and conversions. I asked them when you share an article on social media, what’s your top priority objective from that post? Naturally, they said their objectives is that the article gets viewed by many people… well, yes, but, that’s your ultimate objective, not your top priority! Continue reading “How to write a Tweet that Converts”
Video Autoplay was introduced by Facebook in late 2013, from day one, autoplays were silent playback of videos. Facebook tested autoplay (premium video ads) with U.S then was made global to the rest of the world in 2014. Continue reading “Video Strategy: optimizing for Videos Autoplay”
I can’t tell you when exactly is the best time to tweet for YOUR account. Continue reading “Best Time To Tweet — How to Find Times that Works for You”
Here’s a list of 12 mistakes most brands do with twitter advertising Continue reading “Twitter Advertising — 12 Mistakes Most Brands do”
Mobile dominates consumers’ lives Every day!
EVERY DAY; consumers unlock their phones 110 times on average, to watch 1.5B loops on Vine and to Periscope 110 years of live broadcasting and create and consume 500M tweets Continue reading “6 Strategies on Twitter — Case Studies from The Middle East”
In September 2015, twitter enabled self-serve ads in over than 200 countries – enabling everyone to access the advertising and analytics dashboard.
Last month, a new revamped dashboard for analytics was introduced which had lots of useful information
Continue reading “5 ways to use Twitter Analytics Top Tweet feature”