The “View Tweets Activity” tweet analytics feature is finally on desktop view available now for The Middle East region, a long awaited feature.
The tweet analytics is basically the small stats icon next to the favorite icon on each tweet, buy clicking the stats icon a new popup box should open and view all activities your tweet received. (see below)
For example, in this tweet, it was viewed 11,338 times
Received 117 engagements
– 71 clicks to view details
– 30 click on my profile
– 11 clicks on the hashtag
I think this is a great feature that should make things a lot easier for brands to quickly check the performance of their tweets.